Detailed Career Description

Bookings Clerk - BMW MINI Somerset West

Purpose of the Role: 

To manage customer service bookings efficiently, coordinate workshop appointments, and provide professional customer support that aligns with BMW dealership standards. By effectively managing the booking process and providing exceptional customer service, the Bookings Clerk contributes to the overall success and reputation of the dealership and the BMW MINI Brand.

Key Responsibilities: 

• Schedule service, maintenance, repair, and diagnostic appointments for BMW customers.
• Answer incoming calls, emails, and online booking requests.
• Confirm appointments and send reminders to customers.
• Gather and accurately capture customer and vehicle information.
• Coordinate booking schedules with service advisors and workshop manager.
• Manage workshop capacity to optimize technician productivity.
• Follow up on missed appointments and reschedule where necessary.
• Inform customers about service campaigns, recalls, and maintenance requirements.
• Maintain accurate records on dealership management systems.
• Ensure compliance with BMW and dealership customer service standards.
• Assist with customer queries regarding service processes, estimated timelines, and dealership procedures.
• Support Service Advisors with administrative duties when required.
• Accurate filing of Job cards
• Processing of cash receipts
• Monitoring cash outstanding

Minimum Qualifications: 

• Grade 12 (Matric).
• 2-5 Years' experience in booking, reception, call centre, or administrative roles would be advantageous.
• Previous working experience in an automotive dealership or customer service environment essential
• Computer literacy, including Microsoft Office products.
• Familiarity with dealership management systems (such as Autoline or similar) would be highly beneficial.
• Own transport would be a plus.

Skills and Competencies:

• Customer Focus - Consistently puts the customer at the centre of every interaction. Anticipates needs, takes ownership of problems, and strives to exceed expectations — even when it is inconvenient.
• Communication & Influence - Communicates clearly and adapts style to suit the audience. Able to explain complex information simply, listen actively, and persuade or negotiate effectively without pressure.
• Teamwork & Collaboration - Works effectively with colleagues across departments. Shares information, supports others to achieve shared goals, and handles conflict constructively rather than avoiding it.
• Planning & Organising - Manages time, tasks, and competing priorities effectively to deliver consistently. Plans ahead rather than reacting, and escalates early when timelines or resources are at risk.
• Problem Solving - Analyses situations logically, identifies root causes, and implements practical solutions. Remains calm and methodical when under pressure rather than reacting impulsively.

To apply for this position, please submit your updated resumé, a covering letter as well as qualifications. Please ensure email address, mobile number and residential area are included.

We are an equal opportunity employer committed to building a diverse and inclusive workforce. We celebrate diversity and are committed to creating an environment where all team members can thrive.

Please be advised that only shortlisted candidates will be contacted