Detailed Career Description

Sales Manager - BMW & MINI Somerset West

Main purpose of the position:

The Sales Manager is fully responsible for managing the sales team, maximizing sales and profitability to achieve targets and sales forecast commitments whilst ensuring customer satisfaction and retention through the execution of the sales process.

The Sales Manager sets a strategic sales outlook for the Dealership in collaboration with Dealer Principal, Financial Manager and Shareholders.

To project the image of an authentic BMW brand ambassador and enact sound people management and development principles.

Key Responsibilities:

  • Develop, implement and manage the sales department’s strategic and tactical plans to ensure profitability, sustainability, and growth.
  • Motivating and management of your team to achieve set sales targets, procuring stock and management of reconditioning of vehicles and maintaining a high level of customer satisfaction whilst maximising profits.
  • Ensure operational effectiveness, efficiency, and productivity of sales department operations in a way that exceeds customer expectations and sets the industry benchmark.
  • Responsible for DSP Sales Department budget (in collaboration with DP and Financial Manager).
  • Manage all pre-owned vehicle evaluations, and trade-ins
  • Lead, manage and motivate self & departmental staff to achieve business goals.
  • Attract, retain, appraise, and develop sales staff.
  • Understanding of the used car market and vehicle evaluations.

Minimum Requirements:

  • Senior Certificate (Grade 12).
  • A Business diploma or equivalent tertiary qualification in Management/Marketing/Sales would be advantageous
  • Minimum 3 to 5 years’ experience in managing successful sales teams within the Premium segment of the automotive retail environment
  • A demonstrable track record of exceeding sales quotas and goals
  • Knowledge of data protection regulations, other industry regulatory bodies and their relevance (CPA, FICA, POPIA, NCA).
  • Working knowledge and experience of sales processes, lead management and online sales principles
  • Computer literate (Microsoft Word, Excel & PowerPoint proficient)
  • Sound knowledge and experience of financial management and budgeting principles/systems.
  • Applicable and valid driver’s license

Essential Behavioural Competencies:

  • Results Driven
  • Customer Centricity
  • Systems and Process Driven
  • Building Strategy & Driving Change
  • Team Motivation, Performance Management and Development



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